How to add a make an offer button to Shopify.

You add a make an offer button to your Shopify store by installing Bidit from the Shopify App Store. You don’t need a developer. Install takes under an hour, and most merchants are live within a day.

What you’ll end up with

A Make an offer button sits above the add-to-cart button on the products you choose, so shoppers always have both options. A shopper names the price they’d pay, and Bidit answers in seconds using the rules you set (see how Bidit works):

• An offer at or above your minimum is accepted.
• An offer that comes in close gets a price sent back.
• An offer that’s too low gets a polite no, and the shopper can try a second time. If both attempts miss, they can come back the next day.

An accepted price checks out through your normal Shopify checkout. Bidit never handles payments, and the order sits in your store like any other. The offer is private, so your listed price stays the same for everyone else.

Before you start

Have two things ready.

A shortlist of products. Don’t switch offers on across the whole store. Start with products that get plenty of views or add-to-carts but few sales, higher-ticket pieces, and stock that has been sitting too long. Our post on six things to consider covers how to choose.

A minimum price for each one. This is the lowest price you’d accept from one shopper, in private. Work it out from your landed cost and the margin you need. Every accepted offer is one you agreed to in advance, so getting this number right is what protects your margin.

Step 1. Install Bidit from the Shopify App Store

Find Bidit on the Shopify App Store and add it to your store.

Step 2. Choose your products

Switch Bidit on for the products on your shortlist. You can turn it on or off for any product at any time, including during a sale or promotion.

Step 3. Set a minimum for each product

Enter the minimum you worked out for each product. Bidit never accepts an offer below it. Each product can have its own minimum, so a high-margin line and a clearance item can be set completely differently. If you’re already running a promotion on a product, make sure the minimum allows for it.

Step 4. Decide how close is close enough

Set the threshold for sending a price back. When an offer lands just under your minimum, Bidit sends the shopper a price between their offer and your minimum, and they can accept or decline on the spot. An accepted price is typically held for 48 hours, so the shopper can come back and buy within that window.

Step 5. Match the button to your store

Style and word the button and the messages shoppers see so they look and read like the rest of your store. There’s no banner and no discount code, just a button that feels like part of the product page.

Step 6. Check it and go live

Open a few of your product pages and check the button sits where you expect and looks right on mobile and desktop. Then let the offers come in. If anything ever goes wrong on our side, the button simply doesn’t appear and your store keeps running at full price.

After you’re live

You don’t need to watch offers come in. Bidit answers each one on your rules, and your Bidit reporting shows every offer: what was offered, on which product, the outcome and the final price.

Check in after the first couple of weeks. If offers are coming in but few are accepted, your minimum is probably above what shoppers will pay, and our Merchant Success team will help you adjust it. Once your first products are working, add a few more.

Where to go next

The product page button is Bidit Classic. When you’re ready, you can add more Bidit products:

• Bidit Onsite Abandonment asks shoppers who are about to leave a product page to make an offer before they go.
• Bidit Retargeting lets shoppers make an offer from your abandoned cart emails.
• Bidit Cart invites shoppers to make an offer in the cart once their order reaches a value you set.

You only pay when Bidit makes you a sale, and there’s no lock-in contract. The merchant FAQs cover fees, reporting and the offer process in more detail.

Want help choosing your first products or setting your minimums? Book a call with our team.